New Plugin: Slack Connector – Connect WordPress, WooCommerce and Slack

Initially we merely wanted to optimize our own Slack-processes. With automated notifications from our MarkettPress shop, the blog and our forums. The result – a nice plugin: the Slack Connector.

The messenger service Slack enjoys great popularity, especially with freelancers and small businesses. We ourselves are organizing our work with it, since our team works entirely remotely. Specific Slack-channels ensure that we always stay up to date and no task gets lost.

And still we repeatedly entered messages and tasks that were very similar: questions from the bbPress support forums, orders from our WooCommerce shop, or new blog posts. Therefore our developer Lars and our support specialist Tino set about connecting the shop, the forums and our blog with Slack. It saves us a lot of time. Almost daily we think of new processes that can be automated that way.

And there it is: The Slack Connector

The whole thing is now also available as plugin Slack Connector. It offers you and your team everything you need to always be informed about all activities on your blog, shop and/or forum. And to perfectly optimize the team work. With the Slack Connector you can define as many rules as you like. That way you stay as flexible as possible. All entries can be configured individually: by choosing one’s own Slack-Username, an emoji and a color for messages.

The WooCommerce Module


An online shop means a great deal of administrative work. Here the Slack Connector shows its advantages/excellence and simplifies our work significantly. A few examples from experience:

  • The plugin assists you in informing your team – or single team members – about new orders. Thereby you can determine, who gets a notification for which product in the shopping cart. That is especially convenient, when the product has to be send from a store or handled by a specific employee.
  • You sell products from other vendors or commodities that are custom-made? Here as well, the Slack Connector can simplify your communication.
  • Your stocks are running low. With the Slack Connector the responsible team or supplier gets a notification in real time and can react accordingly.

You can create a notification for new orders, which can be filtered individually. Get Notifications for a specific product, for a product category or for all products. Further messages are possible for new reviews, for products low in stock or out of stock, or when a new customer registers on your shop.

Connecting with bbPress Forums & Replies


Limit your notifications to single forums, also to private topics and forums. For a better overview, the Slack Connector displays the bbPress Gravatar. That way you can quickly identify who send the particular message. Here as well two examples:

  • You operate a bbPress forum with different teams of moderators? With the Slack Connector you can connect particular sections of the forum with the Slack channels of your teams. That way everybody gets to see what they are suppose to see and want to see.
  • You are handling your support through the forum? Notify the responsible employee, as soon as a new request or reply is received.

Automated Notifications of WordPress Posts and Comments


Blog posts that are transferred to Slack can be filtered by categories. In Slack you see the content of the post, or an excerpt of the content, as well as the blog post image. Comments can also be filtered by category, or you set the notifications only for specific posts. A use case that you can adapt as you wish: You start a sweepstake on your blog and want to be informed about every incoming comment. Or the members of a Slack channel are supposed to know when a new blog post goes online.

Development: Connections to Third-Party Services

You are using a WordPress plugin of a third-party service that you want to connect with the Slack Connector? Feel free to submit requests and questions in the comments of this post. We will check if it is possible to fulfill your requested connection in one of the next updates.

Whether orders from WooCommerce are forwarded to a specific channel, or to get informed about new topics from bbPress-forums, or about comments and posts from your blog: the Slack Connector offers you endless possibilities to automate your stream of messages.

You have questions regarding the Slack Connector and its possibilities? Or regarding a specific automation request? Then go ahead and use the comment section.

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Editor at MarketPress. Passionate blogger, corporate blog expert and book author (e.g. "Blog Boosting"). Co-organizer of WP Camp Berlin.

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